Posts Tagged ‘SEO’

Why should you not launch an incomplete website

1) Users will remember that your site was incomplete and will be less willing to come back

2) Search engines may index incomplete pages and cache them and then not refresh their cache for months or years

3) Other webmasters will not exchange links with incomplete sites

4) Directories won’t accept submissions from incomplete sites

Keep in mind this generally covers your “under construction” kind of incomplete sites. You certainly can launch a site and then continually add to it and grow it. Even adding whole new sections. But a site that is obviously incomplete just shouldn’t be set loose in the wild until it is ready to go.

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What is a quality link

A quality link is:

1) On topic (The page linking to your page is about the same main topic)
2) Ranked well for the keyphrase you are after (In the top 1,000)
3) Contains the keywords you wish to rank well for
4) Has high PR (PR 4 or higher)

I left out high traffic because that is irrelevant from an SEO point of view. But if you’re looking at the big picture that would be #5.

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What is a quality link

A quality link is:

1) On topic (The page linking to your page is about the same main topic)
2) Ranked well for the keyphrase you are after (In the top 1,000)
3) Contains the keywords you wish to rank well for
4) Has high PR (PR 4 or higher)

I left out high traffic because that is irrelevant from an SEO point of view. But if you’re looking at the big picture that would be #5.

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Will too many hyphens in your domain name cause the search engines to label your site as spam

This is a myth caused by many spam sites using multiple hyphens in their domain name. Many people have wrongly concluded that only spam sites would need to use more then one hyphen. The truth of the matter is that having more then one hyphen in your domain name will not result in your site being penalized.

private_labelThe more likely scenario is that having multiple hyphens will result in a flag being set at the search engines and a manual review being done to see if the site is spammy or legitimate.

One thing to keep in mind when choosing a domain name with hyphens in it: you users. When using a domain with multiple hyphens you make it more difficult for your human visitors to remember and type in your domain name. Domain names with more then one hyphen should only be used if you are attempting to market your website through the search engines. If you plan on doing offline advertising, including word of mouth, one hyphen or less is recommended.

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Have your site indexed by the search engines

To be indexed by the search engines means your webpages have been crawled and included in the database of the search engines. Your pages are now available to be included in search results of user queries. This doesn’t mean your pages are guaranteed to be included. It just means they are available. The pages will still need to be relevant to the search terms before they will be included in the SERPs.

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